(Department of Physical Education,Hongkong Baptist University,Hongkong,China) Abstract: Having studied the quality of retirement placement, life satisfaction degree, social support system and re-tirement coping strategies in relation to 75 elite athletes in Hong Kong China, the author revealed the following findings: the quality of placement of elite athletes in Hong Kong after retirement is affected by their sports achievements and “personal support” gained from their family members and friends in the process of retirement; in terms of coping strategies, focusing on new jobs and learning after retirement is significantly helpful to the quality of athlete retirement placement. Therefore, athletes and even the society should change the opinion on elite athlete’s sports achievements, should not use medals as the only measurement standard, while the society and government should also provide elite athletes with occupational training or learning opportunities, thus enhancing the quality of placement of retired athletes. Key words: elite athletes;retirement athletes;social support |