| （1.Department of Physical Education，South China Agriculture University，Guangzhou 510642，China；2.Department of Leisure Sport and Management，Guangzhou Sport University，Guangzhou 510500，China；3.Department of Physical Education，Zhongkai University of Agriculture and Engineering，Guangzhou 510225，China） Abstract: The authors analyzed factors restricting the utilization of venues after the Guangzhou Asian Games 2010, revealed that internal factors restricting post-game utilization include such aspects as relying on governmental input, contradictions between space layouts, defects in management mechanisms, and the lack of professionals, and put forward corresponding measures, namely, expand financing channels, and introduce social capital in multiple ways; take measures according to local conditions, manage venues according to their types, and strengthen the develop-ment and utilization of intangible assets; transform and innovate the business management system; cultivate busi-ness management professionals by using multiple channels.
Key words: sports venue；Guangzhou Asian Games；post-game utilization |
