(Guangzhou Institute of Physical Education,Guangzhou 510500,China) Abstract: By probing into the core competitive power of advantageous competitive sports events of Guangdong prov-ince, the author found seven factors which affect the core competitive power of advantageous competitive sports events of Guangdong province. According to problems occurring to the core competitive power of advantageous events of Guangdong province in terms of athletes, coaches, competitive sports management, talented athlete selection, fund in-put and scientific research etc, the author put forward 5 measures for improvement: 1)optimize event structure; 2)cul-tivate excellent coaches; 3)implement a foundation reinforcement and advantage expansion project; establish a “train-ing, scientific research and medical care” integration mechanism; 4)explore modeled training patterns, and 3 ways to build up the core competitive power of advantageous competitive sports events: 1)establish sustainable competitive advantages guided by first impression; 2)establish sustainable competitive advantages based on active acquisition; 3) establish sustainable competitive advantages motivated by enhancing self capacities. Key words: sports management;competitive sports;advantageous events;core competitive power;Guangdong |