|（School of Physical Education，China Three Gorges University，Yichang 443002，China)
Abstract: The London Olympic Games presented the history, culture and modern social customs of the United Kingdom based on such cultural qualities as human nature, personalization, creativity etc. The entire performance was amiable to the audience, very attractive. According to the connotation of human nature, the author analyzed human nature theory terms it involves, such as “physiological need”, “need for safety”, “need for belongingness and love”, “need for respect”, “need for self-fulfillment” etc, elaborated and argued it in the following 6 aspects in order to appreciate the ingenuity of Western culture: inspiration to and care for the younger generation (valuing human development); respect for individuals (respecting individual value); self criticism and examination (understanding history objectively); elaborative building of spiritual home (satisfying spiritual needs), care for national health (car-ing physical health); an old empire’s self confidence and mockery (affirming self achievements).
Key words: sports aesthetics；the opening ceremony of the London Olympic Games；human nature