（1.Sport and Economic Management Reseach Center，Southwest University of Finance and Economics，Chengdu 611130，China；2.Institute of Sport Science，University of Bayreuth，Bavaria 95447，Germany) Abstract: Based on Cunningham’s organization change theory model, coupling with current Chinese Super League development characteristics, the authors re-examined current Chinese professional football governance reform process, and drew the following conclusions: the “production based” orientation of professional football was still unable to get rid of the dominating control power status of “nonmaterial production departments” led by Chinese Football Association (CFA); professional football development was still driven by pan-political objectives, “con-vergent” organization change becomes the first choice of CFA; at the present stage, interest conflict or interest en-tanglement between club investors who consider a professional football club as a short-term tool with an expediency attribute and CFA has a “fading” trend, the possibility for those “voting with foot” to quit the economic contract set or to develop control power gaming with CFA is almost zero, “value convergence” is absent. Chinese professional football must strengthen the central government’s football reform plan implementation supervision, specify new paradigms for CSL governance reform, and establish the investors’ professional football big picture view.
Key words: sports management；Chinese Football Association Super League；governance structure；organization change theory |
