(Wuhan Sports University，Wuhan 430079，China)
Abstract: The evaluation of public sports service quality is an important means to promote the improvement of public sports service quality for large stadiums. Based on the public perception and the modified SERVQUAL model, the evaluation index system of public sports service quality in large stadiums is constructed. Taking 2 685 valid questionnaires as sample data, this paper uses AHP, fuzzy evaluation and TOPSIS method to empirically study the public sports service quality of 5 large stadiums in Hubei Province. The results show that empathy and tangi-bil-ity are the two most important factors that affect the quality of public sports service of large stadiums, and the rank of public sports service quality for them is stadium 3>stadium 5>stadium 2>stadium 4>stadium 1. According to the research results, the following policy recommendations are put forward: for stadiums 1 and 2, further enhancing the public sports service capacity of staff and strengthening the normativity of stadium operation; for stadiums 3, 4 and 5, further increasing the transformation and upgrade of stadiums, so that the public sports service quality can be perceived and seen.
Key words: sports management；public perception；large stadiums；public sports service quality