(1.Guangdong Youth Vocational College，Guangzhou 510545，China；2.Guangzhou City Polytechnic， Guangzhou 510405，China；3.Guangzhou Sport University，Guangzhou 510500，China) Abstract: Based on the strategic plan of "Healthy China", starting from analyzing the physical health status and realistic appeal of college students, the management mechanism of three major active health promotion mechanisms, namely, operating mechanism, incentive mechanism, restriction and supervision mechanism, is constructed. This study holds that the operating mechanism of "guide-service" type is constructed from the perspective of integrating reward system from active health intervention path; the construction of stimulus system from the active healthy intervention path integrating the reward system; and the restriction and supervision mechanism is constructed from four core elements: scientific allocation, information disclosure, comprehensive supervision, and accountability. The aim is to actively promote the innovation of health management mechanism for college students and to provide solid institutional guarantee for realizing the "Healthy China". Keywords: active health promotion；management mechanism；college students；Healthy China |
